Privacy Policy

1. Who we are and what this policy covers

CustomBuilds (“CustomBuilds,” “we,” “us,” or “our”) provides an AI-integrated platform for digital builds and data-backed marketing, including project briefs, an AI strategist, and related tools (together, the “Services”). This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit our websites, create an account, or use the Services.

When we process personal information contained in content that our business customers upload or submit to the Services, we generally act as a processor or service provider on their behalf. That processing is governed by our agreement with the customer, including our Data Processing Addendum, and the customer's own privacy notice.

2. Information we collect

Information you provide: when you sign up, we collect your name, email address, password (stored in hashed form), company name, and role. When you purchase an engagement or additional capacity, billing details such as your billing address and the last four digits and expiration date of your card are collected; full card numbers are handled directly by our third-party payment processor and are not stored on our servers.

Content you submit: we collect the project briefs, prompts, messages to the AI strategist, files, brand assets, and other materials you choose to submit (“Customer Content”), along with the outputs generated for you.

Information collected automatically: we collect device and usage information such as IP address, browser type, operating system, pages viewed, features used, referring URLs, timestamps, and diagnostic logs. We use cookies and similar technologies as described in our Cookie Policy.

Information from others: we may receive information from team members who invite you to a workspace, from single sign-on providers you choose to use, and from our payment processor regarding the status of transactions.

3. How we use information

We use personal information to provide, operate, and maintain the Services; create and secure your account; process engagements, payments, and usage-based charges; respond to support requests; and send transactional messages such as receipts, security alerts, and service notices.

We also use information to understand how the Services are used, diagnose problems, improve features and performance, prevent fraud and abuse, enforce our terms, and comply with legal obligations.

With your consent or where otherwise permitted by law, we may send you product updates and marketing communications. You can opt out at any time using the unsubscribe link in those emails or through your account settings.

4. AI processing of your content

Features such as the AI strategist and automated build tools process Customer Content using machine learning models, which may be operated by carefully selected service providers acting on our instructions. Your content is sent to these models only as needed to generate the output you request.

We do not use your Customer Content to train general-purpose AI models made available to other customers, and we contractually require our service providers not to use your content to train their own models. We may use aggregated, de-identified usage data to improve the reliability and quality of the Services.

AI-generated outputs can be inaccurate or incomplete. Please avoid submitting sensitive personal information (such as health, financial account, or government identification data) unless it is necessary for your project.

5. How we share information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

We share personal information with service providers that help us operate the Services, such as cloud hosting, data storage, AI model processing, payment processing, email delivery, customer support, and analytics. These providers may use the information only to perform services for us and are bound by confidentiality and data protection obligations.

We may also disclose information to members of your workspace as part of normal collaboration; when required by law, subpoena, or other legal process; to protect the rights, property, or safety of CustomBuilds, our users, or the public; and in connection with a merger, acquisition, financing, or sale of assets, subject to standard confidentiality protections.

6. Data retention

We keep personal information for as long as your account is active and as needed to provide the Services. After you close your account, we delete or de-identify Customer Content within 90 days, except where we must keep certain information longer to comply with legal, tax, or accounting obligations, resolve disputes, or enforce our agreements.

Backups are retained on a rolling basis and are overwritten in the ordinary course, typically within 35 days.

7. Security

We use administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit and at rest, role-based access controls, logging and monitoring, and regular security reviews.

No system is completely secure. You are responsible for keeping your password confidential. Please contact us promptly if you believe your account has been compromised.

8. Your rights and choices

Depending on where you live, you may have the right to access the personal information we hold about you, correct inaccurate information, request deletion, receive a portable copy of your data, object to or restrict certain processing, and withdraw consent where processing is based on consent.

If you are in the European Economic Area, the United Kingdom, or Switzerland, we process personal information on the legal bases of performance of a contract, our legitimate interests in operating and improving the Services, compliance with legal obligations, and consent where required. You also have the right to lodge a complaint with your local data protection authority.

If you are a California resident, you have the right to know what personal information we collect, use, and disclose; to request deletion and correction; to opt out of the sale or sharing of personal information (which we do not do); and to not be discriminated against for exercising these rights. You may use an authorized agent to submit a request on your behalf.

To exercise your rights, email privacy@custombuilds.ai. We will verify your identity before responding and will reply within the time required by applicable law. If your data was submitted by a business customer, we may refer your request to that customer.

9. International data transfers

CustomBuilds is based in the United States, and our service providers may process information in the United States and other countries. Those countries may have data protection laws that differ from the laws where you live.

When we transfer personal information from the European Economic Area, the United Kingdom, or Switzerland, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses and their UK and Swiss equivalents.

10. Children's privacy

The Services are intended for businesses and professionals and are not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, contact us and we will delete it.

11. Changes to this policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or through the Services before the changes take effect. Your continued use of the Services after the effective date means you accept the updated policy.

12. Contact us

If you have questions about this Privacy Policy or our privacy practices, contact us at privacy@custombuilds.ai. For other legal matters, contact legal@custombuilds.ai.